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Important Factors to Consider Before Buying a Franchise in Canada


You don’t just buy a franchise and hit the monetary motherload without putting much thought and action into the process. Whether you intend to buy a franchise in Ontario or Montreal, or anywhere else in Canada, whether you choose to take your pick from the top franchise opportunities in the country or opt for a up and coming brand, it is imperative that you weigh out all the factors that determine your chances of success in the franchising business. Bearing this in mind, listed below are the top factors to consider prior to buying a franchise. 
  • Proven Business Models – It is imperative that when you get into the franchising business, you are supported by a proven business model. Experimental commercial endeavors are much better suited for startups.
  • Brand Background – From all the available franchises in Canada; it is important that you pick a brand that has a reputation for treating its franchisees right. Brand and franchisee relationships are not always cozy, and as such the brand background in this context is a factor worth considering.
  • The Profitability Factor – Profitability of a franchise depends upon a number of factors including location, territorial exclusivity and product/service demand among others. One needs to examine profitability and do one’s research before signing on the dotted line.
  • Coaching Program – Many brands offer a coaching program that truly helps a franchisee on the path to success. Consider the availability of such a coaching program for extensive knowledge about the product/service you are about to sell before buying into a brand.
  • rior Brand Success – Before you sign on the dotted line, it is important to verify the viability of the brand you intend to represent and profit off. This is a key factor in deciding which franchise to buy into.
  • Territorial Exclusivity – Accept nothing less than territorial exclusivity if you plan to succeed in the branding business. For many brands, there is a thing called franchisee overkill, with multiple franchisees popping up in the same areas; you definitely do not want to caught up the cross-hairs of franchisee overkill.
  • Cost-Factor – You cannot ignore the cost factors associated with being a franchisee. Understand the entire gamut of associated cost including royalties, marketing fees, training and more.
  • Franchisee Community – Many Franchises actively encourage the building of a franchisee community. This allows for knowledge sharing that plays a big role in franchisee success.
  • Mentorship – Apart from training, many franchises offer mentorship that can be instrumental in franchisee success. Consider the availability of mentorship prior to signing on the dotted line. 
It must be noted that listed and detailed above are the most important factors to consider before partnering with a franchise. The opportunities are vast in this business. However potential franchisee owners must shoulder the responsibility of putting in much thought, research, and action before making a foray into franchisee ownership.

For additional information on this subject, potential Canadian franchisee owners can benefit from the knowledge, resources and franchise directory available at www.canadianfranchisemagazine.com.
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Location: Ontario, Canada

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